Adding to the growth of the branch of medical sciences, the PSG College of Pharmacy was started under his aegis. The hitherto growth of the PSG group of educational and associated institutions was stupendous. As competition grew, it became imperative to stay ahead and focus marketing strategies on core competencies. PSG Centre for Advertising was born from the group's need for effective and efficient marketing. In the new millennium, primary education has also undergone a shift in focus. The PSG Children's school, focusing on developing the natural creative instincts of children was founded under Shri.V.Rajan's leadership. The group also established its stance in health care management by starting the PSG Offshore Health Care Management Services.